At Souza Media, we keep your brand in the forefront of the digital world. We will plan necessary campaigns for your organization by producing different types of digital media — including, but not limited to, press releases and social media posts. Our strategies are pinpointed to keep up to speed with the evolving digital world. We will respond to any requests from outside media and be the direct source for keeping you at the front of the field ahead of your competitors.
Press Releases and Event Coverage
Event promotion through story writing will help keep you in the news! We will work directly to get the latest news out to your target audience through short feature stories and drawn-out press releases. Pre and post event promotion are both equally important for race teams, drivers and race tracks/series. Influential story content will bolster your image and engage an outside audience which could include those who are interested in becoming involved but didn’t previously have the opportunity to do it.
Social Media Management
Success with social media takes an in-depth plan and execution on more than just one platform. At Souza Media, we will build and maintain stable social media accounts for your company/organization. While creating and scheduling engaging pieces of content tailored towards your audience, we will interact with your followers in order to measure the success of our campaign. Constantly evolving social media plans fit best practices in the changing digital world. Correct use of social media can lead to full-time race team or driver sponsorships and increased ticket sales revenue for a race track or series! Don’t wait to start the road to success.
Let Souza Media build your brand! We will take you from step one all the way to Victory Lane with unique branding strategies tailored directly for your company/organization. We will keep your image consistent on all platforms, including your website and social media channels, to push you to the front of your competitors. By building and maintaining a stable brand, we will boost your credibility and give you a defined personality in the media world.
Advertising and Marketing
Most advertising in the current digital sphere is through social media. Let us take your brand to its peak by networking on all channels, starting with Facebook, to grow your revenue and fanbase. We will be able to locate where your target audience is located and maximize the chance to get them on your side!
Looking for a base website to get yourself out there? Look no further than Souza Media! We will secure a domain name that best fits you and personalize a template to showcase who you are and what you do! Give your followers an outlet to learn more about you today.
Podcasting and Announcing
Podcasting is one medium where creativity is paramount! There is no one size fits all procedure for starting a successful podcast. At Souza Media, we will work with you to make your dream a reality! Podcasts can either be news, entertainment or story based, or simply just conversation that promotes your company/organization. Good podcasting doesn’t need expensive equipment — just a proper engagement strategy!
As your professional photographers, Souza Media will document everything surrounding your company/organization by providing the best digital visualization for your brand! We offer team, product, action and event photography on location or at the track. Don’t miss the opportunity to showcase your brand to a large-scale audience!
Pre-event promotion is key to getting people to the track. Post-event promotion maximizes your chance to get them to return again. The most effective way to promote events is by building strategic campaigns that market your message across multiple channels, pinpointed by social media. Whether it’s a press release, or social media strategy, we will get your message to the right audience.