What Did We Do For Our 2021 Souza Media Clients?
American-Canadian Tour -- Operation of Thompson Speedway website, social media channels for six oval track events
Ayers Racing Images -- Operation of social media Facebook channel to promote business
Bello Motorsports -- Creation of new team website
Bobby Webber Racing -- Creation & operation of new team website, team Facebook channel
Doug Coby Racing -- Creation & operation of new team website, operation of Facebook channel for race day updates
Frontstretch.com -- Souza Media owner Kyle Souza is the Director of Social Media for the website
Granite State Pro Stock Series -- Operated three social channels for the series; completed press releases surrounding each event
GW Promotional Group -- Completed press releases, social media design work
Harkin Construction -- Operated social media channel promoting business
Hedges Excavating -- Operated social media channel during select months & completed drone video project
iRacing.com -- Souza Media owner Kyle Souza works full-time in the Race Control
JDV Productions -- Completed press releases for client promoting NASCAR Whelen Modified Tour races
Justin Bonsignore -- Served as Public Relations Representative for three-time NASCAR champion; created & operated new website for client, operated social media account & completed press releases for each event
Kevin Iannarelli Racing -- Completed press releases, select design work for client
MyRaceNews.com -- Souza Media owner Kyle Souza completed select feature articles for client
NASCAR Digital Media -- Operation of Wordpress website to keep content for NASCAR Whelen Modified Tour updated
New Hampshire Motor Speedway -- Souza Media owner Kyle Souza completed feature article for track race day program for NASCAR weekend
Rameau Family Motorsports -- Creation & operation of new website for race team, operation of team Facebook channel
Richardi Racing -- Completion of marketing deck proposal for team to seek new sponsors for 2021
Scott Harkin Racing -- Operation of team Facebook channel to promote racing events
Seekonk Speedway -- Completion of press releases & select social media promotion to increase attendance at race events
South Coast Power Equipment -- Operation of social media channels for client to promote business products
Speed51.TV -- Souza Media owner Kyle Souza completed job as Pit Reporter of prestigious Oxford 250
Star Speedway -- Operation of track Facebook channel to promote upcoming events, completion of press releases
Stan Mertz Racing -- Operation of three social media channels for client, completion of press releases to promote upcoming race events
Thompson Speedway Motorsports Park -- Operation of track social media channels, updating of website content
Tri Track Open Modified Series -- Operation of series social media channels, completion of press releases to promote upcoming events
Vault Productions -- Completion of press releases to promote client work in 2021
Ayers Racing Images -- Operation of social media Facebook channel to promote business
Bello Motorsports -- Creation of new team website
Bobby Webber Racing -- Creation & operation of new team website, team Facebook channel
Doug Coby Racing -- Creation & operation of new team website, operation of Facebook channel for race day updates
Frontstretch.com -- Souza Media owner Kyle Souza is the Director of Social Media for the website
Granite State Pro Stock Series -- Operated three social channels for the series; completed press releases surrounding each event
GW Promotional Group -- Completed press releases, social media design work
Harkin Construction -- Operated social media channel promoting business
Hedges Excavating -- Operated social media channel during select months & completed drone video project
iRacing.com -- Souza Media owner Kyle Souza works full-time in the Race Control
JDV Productions -- Completed press releases for client promoting NASCAR Whelen Modified Tour races
Justin Bonsignore -- Served as Public Relations Representative for three-time NASCAR champion; created & operated new website for client, operated social media account & completed press releases for each event
Kevin Iannarelli Racing -- Completed press releases, select design work for client
MyRaceNews.com -- Souza Media owner Kyle Souza completed select feature articles for client
NASCAR Digital Media -- Operation of Wordpress website to keep content for NASCAR Whelen Modified Tour updated
New Hampshire Motor Speedway -- Souza Media owner Kyle Souza completed feature article for track race day program for NASCAR weekend
Rameau Family Motorsports -- Creation & operation of new website for race team, operation of team Facebook channel
Richardi Racing -- Completion of marketing deck proposal for team to seek new sponsors for 2021
Scott Harkin Racing -- Operation of team Facebook channel to promote racing events
Seekonk Speedway -- Completion of press releases & select social media promotion to increase attendance at race events
South Coast Power Equipment -- Operation of social media channels for client to promote business products
Speed51.TV -- Souza Media owner Kyle Souza completed job as Pit Reporter of prestigious Oxford 250
Star Speedway -- Operation of track Facebook channel to promote upcoming events, completion of press releases
Stan Mertz Racing -- Operation of three social media channels for client, completion of press releases to promote upcoming race events
Thompson Speedway Motorsports Park -- Operation of track social media channels, updating of website content
Tri Track Open Modified Series -- Operation of series social media channels, completion of press releases to promote upcoming events
Vault Productions -- Completion of press releases to promote client work in 2021
Public Relations
At Souza Media, we keep your brand in the forefront of the digital world. We will plan necessary campaigns for your organization by producing different types of digital media — including, but not limited to, press releases and social media posts. Our strategies are pinpointed to keep up to speed with the evolving digital world. We will respond to any requests from outside media and be the direct source for keeping you at the front of the field ahead of your competitors.
Press Releases and Event Coverage
Event promotion through story writing will help keep you in the news! We will work directly to get the latest news out to your target audience through short feature stories and drawn-out press releases. Pre and post event promotion are both equally important for race teams, drivers and race tracks/series. Influential story content will bolster your image and engage an outside audience which could include those who are interested in becoming involved but didn’t previously have the opportunity to do it.
Social Media Management
Success with social media takes an in-depth plan and execution on more than just one platform. At Souza Media, we will build and maintain stable social media accounts for your company/organization. While creating and scheduling engaging pieces of content tailored towards your audience, we will interact with your followers in order to measure the success of our campaign. Constantly evolving social media plans fit best practices in the changing digital world. Correct use of social media can lead to full-time race team or driver sponsorships and increased ticket sales revenue for a race track or series! Don’t wait to start the road to success.
Branding
Let Souza Media build your brand! We will take you from step one all the way to Victory Lane with unique branding strategies tailored directly for your company/organization. We will keep your image consistent on all platforms, including your website and social media channels, to push you to the front of your competitors. By building and maintaining a stable brand, we will boost your credibility and give you a defined personality in the media world.
Advertising and Marketing
Most advertising in the current digital sphere is through social media. Let us take your brand to its peak by networking on all channels, starting with Facebook, to grow your revenue and fanbase. We will be able to locate where your target audience is located and maximize the chance to get them on your side!
Turnkey Websites
Looking for a base website to get yourself out there? Look no further than Souza Media! We will secure a domain name that best fits you and personalize a template to showcase who you are and what you do! Give your followers an outlet to learn more about you today.
Podcasting and Announcing
Podcasting is one medium where creativity is paramount! There is no one size fits all procedure for starting a successful podcast. At Souza Media, we will work with you to make your dream a reality! Podcasts can either be news, entertainment or story based, or simply just conversation that promotes your company/organization. Good podcasting doesn’t need expensive equipment — just a proper engagement strategy!
Photography Services
As your professional photographers, Souza Media will document everything surrounding your company/organization by providing the best digital visualization for your brand! We offer team, product, action and event photography on location or at the track. Don’t miss the opportunity to showcase your brand to a large-scale audience!
Event Promotion
Pre-event promotion is key to getting people to the track. Post-event promotion maximizes your chance to get them to return again. The most effective way to promote events is by building strategic campaigns that market your message across multiple channels, pinpointed by social media. Whether it’s a press release, or social media strategy, we will get your message to the right audience.